Thursday, June 21, 2007

More on social media

agency.com in the UK has just release the findings of some UK research that looks at who is driving the conversation on the web. They've launched a blog, in good conversational style, where you can download a summary of the research.

This is interesting on many levels, but to us because the main finding looks at the issue of engagement, something that Sean began talking about a few weeks ago on his blog, and it is a conversation that is getting more airtime. And of course there is plenty of discourse on the matter all over the blogsphere - Jeffe's stuff in particular.

And as I started on this a couple of posts ago - have a look at Helium.com, if I ever get out of meetings, I'm going to try and share some views!

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